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eCommSports Kit Curriculum Guide

Step 7 Supplement

Project Results Checklist - Overall Project Effectiveness


Name of client team: _____________________________________________________________

What was average attendance at this team’s home games before the eCommSports project began?

_____________________________________

 

What was the attendance goal your company established in your marketing plan?

_____________________________________


Provide the following information for each of this team’s games that took place after implementation of your company’s eCommSports marketing strategy:

Game Opponent Attendance Possible reason for significant attendance variance from the previous game(s)
Game 1      
Game 2      
Game 3      
Game 4      
Game 5      
Game 6      
Game 7      
Game 8      
Game 9      
Game 10      
Game 11      
Game 12      

Total Attendance: _______________     Average Attendance per Game: _________________


Did your company achieve the attendance goal established in your marketing plan?

(  ) Yes   (  ) No


Do the per-game attendance figures indicate any trend that can be used to help you determine if marketing efforts on behalf of the team were having an impact?

(  ) Yes   (  ) No

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