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Untitled
eCommSports Kit Curriculum Guide
Step 7 Supplement
Project Results Checklist - Overall Project Effectiveness
Name of client team: _____________________________________________________________
What was average attendance at this team’s home games before the eCommSports project began?
_____________________________________
What was the attendance goal your company established in your marketing plan?
_____________________________________
Provide the following information for each of this team’s games that took place after implementation of your company’s eCommSports marketing strategy:
| Game |
Opponent |
Attendance |
Possible reason for significant attendance variance from the previous game(s) |
| Game 1 |
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| Game 2 |
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| Game 3 |
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| Game 4 |
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| Game 5 |
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| Game 6 |
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| Game 7 |
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| Game 8 |
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| Game 9 |
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| Game 10 |
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| Game 11 |
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| Game 12 |
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Total Attendance: _______________ Average Attendance per Game: _________________
Did your company achieve the attendance goal established in your marketing plan?
( ) Yes ( ) No
Do the per-game attendance figures indicate any trend that can be used to help you determine if marketing efforts on behalf of the team were having an impact?
( ) Yes ( ) No
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